McDonald use US train for promotion

US based DGI Invisuals have wrapped a train carriage to promote McCafe coffees.

DGI Invisuals claim they had to overcome major technicalities, such as the train’s corrugated surface as well as some special measuring techniques in order to complete the project.

DGI Invisuals used their EFI Vutek UltraVu 150, 3M 1500 Series inks whilst printing onto 3M’s IJ180C vinyl, perf window film, and CAD-cut vinyl.

The printed work was finished using a Seal 6000 laminator with 3M 8519 laminate and a Zund router.

McDonald has booked the wrap on the Boston-to-Washington run for a six week duration.

DGI INVISUALS
www.dgi-invisuals.com

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